Strategic Management: Evolutions, Trends, and a New Conceptual Model

The article presents the main stages of concept development in strategic management, emphasizing the importance of structuring the strategic decision-making process through a strategic management model. From combining strategic management approaches as a model and plan, the companies’ focus on capitalizing on their own resources or mastering environmental influence, to globalization, digitalization, innovation and the pursuit of sustainable competitive advantage, all are essential to understanding paradigm shifts in strategic management. Against the inevitable background of technological and digital transformations, the trends identified in the modeling of strategic management processes, in the context of new challenges, are transposed into an innovative strategic management model, a conceptual model proposed for research and development.
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Authors and Affiliations
- West University of Timisoara, Timisoara, Romania Octavian Scobercia, Valentin Partenie Munteanu, Marius Ioan Pantea & Delia Gligor
- Octavian Scobercia